Social Media Marketing
Advertise and communicate to potential customers in your target market.
The average social media user spends a little under two hours daily on popular social media websites like Facebook, Instagram, Twitter, Snapchat and more. It’s not just for kids anymore. Users who are age 24 and older account for 79% of the Facebook use, the world’s most popular social media platform.
How Important is social media marketing?
90% of owners and managers who advertise on social media stated that it had increased both exposure and traffic for their business ultimately providing more business opportunities and sales.
TARGET YOUR IDEAL CUSTOMER
Spend marketing dollars only on the customers who are interested in your products or services. Social Media’s advertising platforms give Hangout Creative the ability to target users based on location, gender, age, interests and more.
SOCIAL MEDIA FAQs
How much does social media marketing cost?
Hangout Creative charges $100 an hour for our social media services. Accounts range from $150 monthly up to $2,500+ a month but we have other accounts who use social media as needed. We develop strategies based on client’s objectives while keeping their budget in mind.
What is included in Social Media?
We develop strategies based on the client’s products and services. In our experience (30 years total) the more precise the strategy the better the results. It is extremely important to focus on how your business can stand out. Not only are we competing against other businesses for attention, we’re competing against other user generated posts.
Having advertising assets (photography, graphic design, video production, etc.) in place will enhance your overall brand while facilitating with the visual components of each post to make your advertisements engaging and memorable.
Finally and most importantly, advertising is everything. Since social media websites have decreased the amount of users you can reach organically, paid advertising on social media is vital to making your campaigns successful.
Why should I trust a professional?
Social Media is easy to get into but hard to master. Here are some common mistakes small business owners make running their own social media campaigns:
- Time and Devotion – Owners and managers might to a great job initially after a couple of weeks or months posting becomes a chore. They also tend to run out of ideas.
- Graphic Design and Photography – Smartphone cameras are becoming increasingly powerful and graphic design websites like Canva help small business owners create great looking marketing material, that’s no secret. With all of these new tools the hardest part is having an eye for design. As the saying goes “It’s the wizard, not the wand”. Our experience in just about every industry has allowed us to understand of what message clients trying to convey to their target market.
- Advertising Platform – Several clients we worked with “boosted” their Facebook/Instagram posts. While “boosting” posts and other forms of social media advertising are effective. Hiring an advertising firm like Hangout Creative can help maximize the return on investment. Each social media ad platform can get complicated real quick, it’s best to leave your advertising budget to the professionals.
- Overall Approach – Rarely does a small business owner get all three areas of social media marketing (time/devotion, graphic design/photography and advertising). It’s a lot to manage on top of all of the other tasks owners/managers have to deal with day-to-day, social media tends to be secondary. We’ll help make it a priority.
Do you create E-Commerce websites?
Our client’s sales range from $500 to $15,000 monthly. Business owners rely on us to help facilitate and manage sales.
How long does a social media marketing take?
Our social media services take 2-3 weeks to strategize, design and implement.