Organic & Paid

Social Media

Social media marketing for Bowling Green businesses: content your customers want to see, posted consistently, plus targeted ads that reach the right people nearby.

Friends walking a wooded trail in Nat's Outdoor Sports tees
Nat's Outdoor Sports
Wedding guests waving ribbons at sunset at The Potter Farm
The Potter Farm
Colorful tulip quilt from Hometown Quilt Company
Hometown Quilt Company
Griff's Deli salad, shot from above
Griff's Deli
Nat's Outdoor Sports summer markdowns social post
Nat's Outdoor Sports
Wedding guests waving ribbons at The Potter Farm
The Potter Farm
Social Media Marketing

Local social for
Bowling Green, KY

Social media is one of the most powerful ways to reach customers where they already spend their time. As a social media marketing firm in Bowling Green, KY, we help businesses connect with their customers through strategic content and campaigns on Facebook, Instagram, LinkedIn, YouTube, TikTok and more.

Organic & paid

Social that turns
followers into
customers.

We combine organic posts with paid advertising so your message reaches your ideal customers. Ads can target people by city, state or ZIP code along with their interests and demographics, which makes social one of the most cost-effective ways to reach the Bowling Green market compared to TV, radio and print.

  1. Content Planning
  2. Photo & Video Content
  3. Consistent Posting
  4. Community Management
  5. Review Monitoring
  6. Facebook & Instagram Ads
  7. Geotargeting
  8. Monthly Check-Ins
  9. And Much More
Our Social Process

From setup to monthly wins.

Whether you are brand new to social or already posting, we follow the same four steps to keep your pages active and your ads working.

01

Setup

We set up new accounts or clean up and optimize the ones you already have, so every profile looks professional and consistent.

02

Plan

We build a content calendar around your business: promotions, events, behind-the-scenes posts and the questions customers ask.

03

Post & Engage

We post on your behalf and monitor your pages for comments, messages and reviews so no customer is left waiting.

04

Measure

We track impressions, engagement, clicks and leads, check in with you monthly and adjust content and ad spend based on the results.

Content calendar

Always
on schedule.

What a week looks like

Planned, posted & measured

Every month starts with a plan: a mix of promotions, helpful posts, events and paid ads, scheduled around what is happening at your business. We handle the posting and keep an eye on comments and reviews, then meet with you to review results and adjust spending.

Organic postsReels & storiesPaid ads
Plan your content →
Your reel is liveNat’s Outdoor · 1.2K views
+86 new likesThe Potter Farm · last hour
Content planner · This week
H
Content plannerOct 19 – 25 · 11 posts across 5 clients
FacebookInstagram
+ Create post
Mon19
Nat's Outdoor Sports reelReel
Nat’s Outdoor10:00 AM✓ Published♥ 486
Griff's Deli salad post
Griff’s Deli11:30 AM✓ Published♥ 132
Tue20
Hometown Quilt Company quilt post
Hometown Quilt8:00 AM✓ Published♥ 74
Wed21
The Potter Farm sunset post
The Potter Farm6:30 PM✓ Published♥ 312
Nat's summer markdowns adAd
Nat’s OutdoorAll week● Ad live
Thu22
Griff's Deli patio storyStory
Griff’s Deli11:00 AM◷ Scheduled
Fri23
The Potter Farm ribbon send-off post
The Potter Farm5:00 PM◷ Scheduled
Cave Mill pool post
Cave Mill9:00 AM◷ Scheduled
Sat24
⏰

Weekend hours

Griff’s Deli9:00 AM◷ Scheduled
Sun25
★★★★★

Replied to 2 new reviews

The Potter Farm2:15 PM✓ Done
Reach48.2K▲ 18%
Engagement6.4%▲ 0.9 pts
Link clicks1,284▲ 22%
Replies100%avg 12 min
What's Included

Everything your pages need.

Nine pieces of every Hangout Creative social media plan, from the first post to the monthly results meeting.

Your BusinessSponsored · Bowling Green, KY

New fall menu drops Friday. Which one are you trying first?

Content that stops the scroll

Eye-catching photos, videos and posts made for each platform and the way people actually scroll.

Consistent posting

We post on a regular schedule so your pages stay active without you lifting a finger.

Paid social ads

Facebook and Instagram ads targeted by location, interests and demographics.

Geotargeting

Reach people by city, state, ZIP code or a radius around your business.

Measurable results

We track impressions, engagement, clicks and leads so you can see what is working.

Community management

We monitor comments and messages and respond quickly on your behalf.

Review monitoring

We watch for new reviews so you can thank happy customers and address concerns fast.

Monthly check-ins

A monthly meeting to review results, plan upcoming content and adjust ad spend.

Profile setup & optimization

New accounts set up the right way, or existing profiles cleaned up to look professional and consistent.

Social Media FAQs

Questions we hear a lot.

Don’t see yours? Ask us on a free consultation call.

It depends on how many platforms you need, how often you want to post and whether you want paid ads. Book a free consultation and we will recommend a plan for your business and give you a clear proposal.

It depends on where your customers spend their time. Most local businesses do well on Facebook and Instagram, LinkedIn suits business-to-business companies, and YouTube and TikTok work well for video. We will recommend the right mix during your consultation.

Yes. We plan and write your posts, create the graphics and can coordinate photo and video content for your business.

Organic posts reach the people who already follow you. Paid ads reach new people based on location, interests and demographics. Most businesses get the best results using both.

We monitor your pages for comments, messages and reviews, and we can respond on your behalf or flag anything that needs your personal attention.

We track every impression, engagement, click and lead, then check in with you monthly to review what is working, plan improvements and adjust spending.

Questions? Let's chat.

We’d love to connect! Virtually for now (coffee or bourbon optional). Drop us a line, and we’ll schedule a time that works best for your consultation.